ANALYTICS OF TIKTOK THAT MARKETERS SHOULD NEED TO KNOW

1. FOR ACCESSING THE ANALYTICS OF TIKTOK SWITCH TO PRO ACCOUNT ON TIKTOK


Tiktok launched a new tool recently name native analytics tool for those who have Pro account on TikTok, which device is similar to creators’ account on Instagram. The dashboard of TikTok’s analytics reveals insights about the overall performance and audience of your published content. It is easy to switch a pro account on TikTok. Start to change your account to pro account by going to your settings on your profile and by clicking the option Manage MyAccount . on the next page, select switch to Pro Account. Then you are allowed to select your desired category for your personal or business account. The types include the following options like Personal Figure, Public Figure, Education, Media, Entertainment, and Art, and more options. The last step that you have to do is entering your mobile number for your TikTok account and then enter the code that you receive from TikTok via SMS. You can able to see the Analytics option after setting up your Pro account and go back to the setting option. By tapping this menu, you can easily see your analytics dashboard on TikTok.

The analytics of TikTok will start to record your data after you switch your account to pro account, but the dashboard won’t display the historical data. You have to wait for seven days for your Tiktok account to produce enough data to continue and start to show the insights. During this period, I recommend to buy TikTok likes, publish the TikTok content as much possible so that you can get ideas and likes deeper. Once the data analytics populating starts, you can involve in the insights of your account. As with all the TikTok analytics, this data will accurately come more over time as you publish the content more. There are mainly three categories that TikTok will display within the dashboard of your account.

  1.  Content insights
  2.  Follower insights
  3.  Profile insights

2. ANALYTICS OF TIKYOK PROFILE OVERVIEW

For identifying how your Tiktok profile performing well overall, the profile overview tab is handy. Total profile views, total follower count, total video views are the included data. The total views of the video will shown at the top of the tab overview. How many times your profile viewed is the metric of profile views over the past of 7 or 28 days.